I know George Lucas has never been one to shy away from merchandising the crap out of his golden calf, but the sheer breadth of Star Wars merchandise lately is a bit confusing.

We just past the 30th Anniversary…the 35th isn’t for another 2.5 years…and while the Clone Wars series is doing well, I don’t know if it’s doing so well that the popularity of the film series has surged but here we are. Following in the footsteps of Mark Echo, we now have an Adidas line of Star Wars clothing.

I’ve only chosen to highlight one piece from the collection above, a kickin' pair of Luke Skywalker kicks, but the full lineup is far more full featured, including shirts, hats and more.  You can view the other pieces at the link below, but to give you a taste of what you’re going to see, here’s the official description from Adidas themselves.

Characters Pack This pack takes the most iconic moments and characters from the Star Wars saga and brings them to life across five sneakers, two short sleeve T-shirts and the Superstar Track Top.

Vehicles Pack For this pack, we have taken inspiration from the well known vehicles and crafts from the Star Wars saga and translated them to our five most iconic adidas Originals sneakers and two key adidas Originals apparel models. Across these models we have paid homage to the distinguished features of airborne crafts and land based vehicles from both sides of the Force and executed them to appeal to both adidas and Star Wars fans alike.

Direct Pack Darth Vader and the Stormtroopers appear in this pack as well as in the Characters pack. Also, the Women’s Game Mid silhouette that appears here is inspired by Princess Leia, featuring gold detailing paired with a modern high-top silhouette with matching apparel.

The Adidas Originals Star Wars Collection should hit shelves in January.

Original Post:  StarWars.com | The adidas Originals Star Wars Collection for 2010.