Found in the middle of this New York Times Piece:

Producers and entertainment executives who have met recently with Apple executives said the company has been leaning toward programming in keeping with its bright, optimistic brand identity. In other words, it seems possible that Apple will shy away from projects that are gratuitously dark or heavy on social issues. They added that the company was targeting somewhere between March 2019 and the summer of that year to roll out its slate of new programming.

So, will these shows be “free” with Apple Music? Is Apple TV (the service, not the box) coming? What’s the plan here, guys?