GQ:

The great Merch Wars of 2016 are in the rearview, but the collateral damage—all merch, all the time, from things and people and brands that aren't also musicians—remains with us. These days, even McDonald’s is making merch—and the Golden Arches are taking cues from streetwear and the hypebeasts who love it. With the Happy Meal market on lock, McDonald’s is moving to capture the imagination of its young-adult customers with a new collaboration with Joe Freshgoods' Joseph Robinson. Robinson, along with the rapper Kyle (who produced an exclusive song and video for the campaign), is helping Mickey D's sell soda—Mix by Sprite Tropic Berry, a new Sprite flavor exclusive to McDonald’s locations.

Still not as good as the Taco Bell/Forever 21 collection.