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YouTube Pulling Back on Original Programming
Three years after YouTube launched a subscription streaming service aimed at making it a destination for premium programming, the online video giant is shifting its strategy.The Google-owned platform is expected to scale back its scripted output beginning in 2020, a source with direct knowledge of the company’s plans tells The Hollywood Reporter. The move comes as executives plan to double down on YouTube’s ad-supported business by making all future originals free to its 2 billion users, regardless of whether they pay $12 each month for subscription service YouTube Premium.
On one hand, I will now get to watch Cobra Kai, Bodied and Kedi for free.
On the other, this feels like the first major casualty of the content wars. Shame.
Wednesday November 28, 2018