DC Comics:

DC announced today that beginning in 2020, all of its publishing content will be organized and marketed under the DC brand, creating three age-specific labels — DC Kids, DC and DC Black Label — that would absorb all of its existing imprints and focus DC’s publishing content around characters and stories that evolve and mature along with the awareness and sensibilities of DC’s readers. As a result of this new labeling strategy, DC will sunset the Vertigo publishing imprint at the end of the year.

The new segmentation, featuring the new age rating system, will launch in January 2020. Books currently being published under the recently launched DC Zoom and DC Ink imprints, which are focused on the middle grade and young adult segments, respectively, will be assigned to the DC Kids and DC labels depending on the content and intended audiences.

RIP, Vertigo.

You gave us amazing comics like The Sandman, Preacher, Y: The Last Man, Transmetropolitan, Sweet Tooth and countless others.

(Of note, the original head editor of Vertigo, Karen Berger, is over at Dark Horse Comics now, so maybe we should just read her books.)